The Cloverfield Sequel Viral Marketing Begins
Cloverfield (2008) Movie, Cloverfield 2 Movie, Sci-Fi Movie News, Sci-Fi Videos — By endymi0n on August 28, 2009
Cloverfield rocked. In my opinion, it’s one of the best Sci-Fi movies of all time. Cloverfield tells the story of a group of people simply observing and trying to survive a giant monster that is busy trashing Manhattan. There are many great and compelling elements here. For one, no one in the story has any information about what’s going on and never does. There’s no quest for information to defeat the beast, no round table meetings with scientists, politicians and generals, it’s just a small group of clueless, ordinary people trying to save themselves. I also really liked the fact that I felt something for the monster. It just seemed like a baby (a big one) with also no clue about what was going down.
There’s a sequel of some sort on the way. We are not sure when but like the first movie the Cloverfield producers (including J.J. Abrams) are spreading the word about a new monster through a new and I thought scary (though I’m sensitive) new viral video. Check it out kids. Thanks Io9 for the early morning jolt.



6 Comments
I can't think of any way to make that look any more fake. I'll wait for the real marketing.
At around 33 seconds of the video, you can see a face emerge from the monster. It kind of looks like beth a little bit and she speaks something. So strange
That would be the child from earlier in the clip.
I'm not sure if it's real or fake. Totally like JJ to throw something like this out there to be either seen or never even noticed. But I'm inclined to think it's real because 1) it makes sense that they would do a parallel story where the creature is seen somewhere else in the world, and 2) the street sign that flashes past in the end says Cloverfield on it, but is barely in there. I mean BARELY. Anyone trying to make a fake sequal teaser would make sure to be obvious about what they were teasing for. And this is very subtle. That's just my two cents.
I couldn’t agree more with endymion’s assessment of Cloverfield. You felt as though you were involved in the story because you saw what they saw and knew only what they were made privy to. Very believable story. More so, even than with ‘Blair Witch’, because during that film, I felt like I was more of an observer than a participant.
Critics have theorized that this film was designed to play on our fears regarding the events of September 11. I agreed. The movies is intended to evoke a primal fear and stir our survival instincts. We are better able to suspend disbelief if the story feels real. It’s brilliant in that regard. We sypathize with the plight of the characters involved on a much deeper level. More movies should use this technique. I don’t believe that in doing so, the film makers trivialize the horror of what happened. They simply use those fears to tell a compelling story.
It is my sincere hope that a sequel comes out that isnb’t simply a rehashing of the original, but another piece of a much bigger story that will unfold as the stories are revealed.
for my 2 cents…Cloverfield was a steaming pile of sh*ta… reminicient of the snake oil salesmen of old, it was led in by a trialer that was, in itself, great, only to be followed by pure garbage…I was hoping for the death of the entire cast ny 20 minutes into this travesty…no, not everyone gets down on bended knee to worship St. JJ…a sequel to this crapola is nothing but good $$$ down the drain…